Founded in 2008, Inspired Creative Group brings together two disciplines that most agencies keep separate: award-winning design and broadcast-quality production. For 15+ years, we've created content for networks, brands, and platforms that demand excellence. Now, your projects benefit from a third dimension: AI-powered production that delivers more, faster, without compromising quality.
Sight · Sound & Video · AI Innovation
Production Expertise
Meets AI Innovation.
We're not an AI company that learned production. We're production professionals who've built an AI system that amplifies two decades of expertise.
20+
Years Experience
40+
AI Agents
3
Disciplines
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Why Inspired Creative Group
15 Years of Production Expertise.
15 Years of Production Expertise.
Amplified by 40+ AI Agents.
Anyone can access AI tools. Not everyone knows how to direct them. We've spent 15+ years producing content for broadcast networks, video games, social media, and web applications — and we've built a production system that puts that expertise to work at scale.
AI Tools Are Everywhere. Expertise Isn't.
Everyone has access to the same AI tools now. Midjourney. Suno. Runway. ChatGPT. The technology is democratized.
But here's what hasn't changed: garbage in, garbage out.
AI doesn't know what makes a compelling story. It doesn't understand broadcast standards, brand consistency, or emotional pacing. It can't tell the difference between technically correct and actually good.
The tool is only as good as the person directing it.
Production Experience Meets AI Capability
We're not AI consultants who learned production last year. We're production professionals who've spent 15+ years learning what makes content connect — and we've built an AI system that amplifies that expertise.
40+ Specialized Agents. One Vision.
We've built a production system with 40+ specialized AI agents organized across five layers — from strategy to final delivery. But the agents aren't the point. The point is what directs them.
Your competitors are using AI too. The difference isn't the tools — it's who's directing them.
AI can't make you feel something. We can. AI just lets us do it at scale.
Explore Services →Three disciplines. One unified creative system.
01
Inspired Sight
Your brand gets the same strategic design standards shaped for Rogers, Hallmark, Sony, and Mattel — led by an award-winning creative director.
Explore Design → 02Inspired Sound & Video
Original music, sound design, and video production built to broadcast standards — the same quality delivered for Discovery, Netflix, and National Geographic.
Explore Production → 03Inspired A.I. Innovation
AI-powered video, image, music, and content production — directed by humans who know what makes audiences connect.
Explore AI →
About Us
We Shape Inspiration into Creative Solutions.
Creative Director / Co-Founder
Sandy Peic
An art director dedicated to creating strategic and affecting work. A story teller, avid doodler, and continual learner. A creative leader motivated by guiding and fostering teams that thrive.
Having worked with top tier agencies and corporations to small businesses, Sandy has extensive experience in visual communications for print and digital, from art direction to design and production. She has driven creative projects for companies such as Rogers, Hallmark, Harlequin, Sony and Mattel.
Sandy's design leadership now extends to directing AI-generated visuals — ensuring every output meets the standards she's maintained for Fortune 500 clients.
Production Director / Co-Founder
Juan Valencia
A bilingual multimedia professional with over 20 years of experience in audio, music, and video production. Juan has crafted music and audio designs for TV shows, documentary short films, and video games while producing content for various businesses and brands.
As a multimedia professional, Juan profoundly understands how music and audio can enhance videos and create engaging content that evokes an emotional response from the audience.
Juan built ICG's AI production system — encoding two decades of experience across broadcast, web, social media, and video games into workflows that deliver at scale without sacrificing quality.
Trusted by brands that demand excellence.
Featured In
Vogue
Nalu Retreat Feature
Newsweek
World's Most Extraordinary Spas 2026
The Plan
Getting started is simple.
01
Schedule a Discovery Call
Tell us about your project, goals, and timeline. We'll listen, ask the right questions, and figure out how we can help.
02
We Create Your Production Plan
A custom strategy combining design, production, and AI tools and custom workflows — scoped to your budget, brand, and audience.
03
Launch Content That Connects
Professional content delivered on time, on brand, and built to move your audience.
Services
Creative that works.
Designed by award-winning professionals, produced by broadcast veterans, and amplified by AI.
01
Inspired Sight
Strategic design from an award-winning creative director, now accelerated by AI-assisted production. Brand identity, visual content, marketing collateral — all held to the standards Sandy has maintained for Fortune 500 clients.
Design & Production Services
- Marketing strategy & development
- Identity and corporate branding
- Website design and development
- Online content creation
- Art direction of photography
- Publications & advertising
- Marketing collateral
- Print production & management
Industries Served
- Publication industry
- Public service
- Travel & entertainment
- Consumer products & services
- Healthcare sector
- Small business start-ups
02
Inspired Sound & Video
Music, sound design, and video production from a veteran who's produced content for broadcast, web, social media, and video game titles — now scaled by AI production tools. Custom scores, sound design, video production, and post-production — with the quality standards your audience expects from broadcast-level content.
Full Production Services
- Music pre-production
- Arranging and composition
- Recording & vocal editing
- Editing, mixing & mastering
- Sound design
- Video production & post
Tailored For
- TV / Film
- Artists & performers
- Corporate videos
- Video game developers
- 3D developers & distributors
- Advertising agencies
03
Inspired AI Production Services
Our 40+ agent production system handles video generation, image creation, music composition, and content at scale — with an AI production coordinator managing planning, creative briefs, and multi-asset workflows — all directed by humans who know the difference between technically correct and actually good.
Video Production
Text-to-video, image-to-video, motion control. Multiple AI models selected based on your creative needs.
Original Music & Audio
Full-length original music, sound design, and voice production. No licensing headaches.
Visual Design
Brand-consistent visual content at scale. Professionally art-directed, not just generated.
Content & Copy
Scripts, marketing copy, and content that sounds human — because humans direct every word.
Our Work
From broadcast networks to video games,
From broadcast networks to video games,
from startups to Fortune 500 brands.
Showreel
Featured Projects
Wrigley's / Mars
Doublemint Commercial
A 30-second animated spot for Wrigley's Doublemint relaunch in Latin America — original music and full sound design synchronized to particle animation at frame-level precision.
Warner Brothers
Scooby Doo & Looney Tunes Cartoon Universe
Designed and produced assets for Warner Brothers' licensed video game distributed on Steam. Working with globally recognized IP required strict adherence to brand standards across every deliverable.
Nalu Retreat
Nalu Retreat and Nordic Spa
Ongoing collaboration shaping brand, web, and social media for Nova Scotia's favourite destination — featured in Vogue and named one of Newsweek's World's Most Extraordinary Spas 2026. Includes AI-enhanced video production.
Erin Bolger / Harlequin
The Happy Baker — Award-Winning Cookbook
Complete branding, 160-page cookbook design, art directed photography, press kit and website. Result: Gourmand World Cookbook Award, NYT Top 10, and U.S. distribution through Harlequin.
Nutrabolics
SuperNova Commercial
Full commercial production including creative direction, filming, editing, sound design, and music production in association with Eizzof Entertainment.
Titan Development
Emerald Beach Residences
All branding and marketing collateral for Panama's luxurious Emerald Private Beach Residences — art direction, web design, production, and print management.
Pimiento Productions
Luchador (The Wrestler) — Documentary Series Trailer
Music composition, sound design, and audio post-production for a documentary series following a Canadian wrestler training in Mexico City under lucha libre grand master Tony Salazar.
Tungsten Original
You Are Driving Me Crazy — Short Film
A hallucinogenic psycho-comedy about sanity — with original orchestral score and full sound design.
More Work
Rogers · Chrysler · Ontario Tourism Board
Advertorial Magazines
Five advertorial mini-magazines distributed with Money Sense, Chatelaine, Today's Parent, and Maclean's — reaching millions of Canadian readers.
Confidential (Acquired)
Professional Rubber Sealants — Launch to Acquisition
Ground-up brand creation: branding, collateral, trade shows, photography, web. Led to Home Depot distribution and acquisition by an international brand.
Yousician
Yousician For Schools
Six-month pilot across ten Helsinki elementary schools — delivering instruments, software, educator workshops, and a scalable framework for music education.
Kinap
Kinap Athletic Club
Complete brand identity and marketing materials for a premium athletic club.
Guitar Starz
Guitar Starz Club
Brand identity and design for an interactive music education platform.
Motorcycle Wars
Motorcycle Wars — Promo Video
High-energy promotional trailer for a superbike elimination series — original action rock score, sound design, and video post-production.
Mattel / B.Toys
B.Teepee Commercial
Commercial production including video and original music for B.Toys product line.
DATSIT
DATSIT Corporate Video
Full video and audio production for a corporate brand video.
Inspired Creative Group
Compilation Showreel
Original music and sound design across 12 projects — from Discovery and YTV to Wrigley's and B.Toys.
AI-Generated Work
Recent AI-enhanced production showcased on LinkedIn
LinkedIn
AI-Enhanced Production
See our latest AI-orchestrated content on LinkedIn →
LinkedIn
AI-Enhanced Production
See our latest AI-orchestrated content on LinkedIn →
LinkedIn
AI-Enhanced Production
See our latest AI-orchestrated content on LinkedIn →
LinkedIn
AI-Enhanced Production
See our latest AI-orchestrated content on LinkedIn →
Testimonials
What our clients say.
"
We needed five advertorial magazines created simultaneously for a major multi-brand campaign. The team delivered all five on time, on brand, and the art direction elevated what could have been standard advertorials into pieces our readers actually wanted to keep. That's rare.
"
Working with licensed IP means zero room for error — every frame has to meet brand standards. They understood that from day one and delivered work that Warner approved without major revisions. For anyone who's worked with big licensors, you know how rare that is.
"
I came to them with a cookbook concept and left with a Gourmand World Cookbook Award and a New York Times Top 10 selection. They didn't just design a book — they created an entire brand identity, art directed the photography, and built everything from the press kit to the website. The attention to detail was exceptional.
"
When you're producing content for multiple networks simultaneously, you need a team that understands broadcast standards cold. They delivered clean, broadcast-ready assets every time — which meant we could focus on the creative instead of the technical.
"
Inspired AI helped us get showcased in Vogue and named one of Newsweek's World's Most Extraordinary Spas 2026.
"
We were skeptical about AI-generated content — until we saw the results. They didn't just hand us AI outputs. Every piece was art-directed, refined, and indistinguishable from traditionally produced work. We got a full social media campaign, video assets, and brand refresh in half the time — without sacrificing quality.
Get In Touch
Ready to see what production expertise + AI can do for your brand?
Let's start with a conversation. Tell us about your project and we'll show you what's possible.
Location
Halifax, Nova Scotia · Working Globally